New Pepsi ‘Fire’ cinnamon flavor debuts in May

Pepsi launches limited-edition cinnamon flavored cola, Pepsi Fire, with their summer “Get It While It’s Hot” campaign. (PRNewsfoto/PepsiCo)

GREENVILLE, NC (WNCT) — Following the same logic as the creators of Fireball Whisky, Pepsi is coming out with a limited edition cinnamon-flavored Pepsi known as Pepsi Fire. At 9OYS, we took the time to answer your pressing questions regarding the new cola flavor.

When may I try this delightful beverage?

Beginning May 22, the drink will be available for an eight-week period.

But where do I get it?

At stores nationwide!

Does it come in Slurpee form?

It does! The Pepsi Fire Slurpee will be available at select 7-Eleven stores across the country.

But is there some sort of social media tie-in?

Yup. According to the news release:

“From May 22 through July 16, fans who find specially marked packs of Pepsi Fire, Pepsi, Diet Pepsi, Pepsi Zero Sugar and Pepsi Wild Cherry can “Snap-Unlock-Win” a chance to take home thousands of the season’s hottest prizes. In a first-of-its-kind promotion, select Pepsi brand packaging will feature a Snapcode that unlocks a variety of exclusive Snapchat features, including unique Lenses, Geofilters and a new Pepsi mobile game.”

Does this “unique” concoction have a celebrity partner? 

Conan O'Brien

This man. Yes, Pepsi Fire’s celebrity partner is, in fact, one Conan O’Brien. Pepsi announced in the release they will “partner with TV’s favorite fiery late-night host, TBS’s Conan O’Brien, for special content across TV, digital and social.”

Will this make people forget the weird Kendall Jenner protest video?

Hmm, probably not.