From James Corden’s “Carpool Karaoke” to ping pong tricks, YouTube is sharing its top trending videos of 2017. The list is based on how many people view, share, comment and like the content. Every minute, more than 400 hours of video are shared on YouTube. With its 1.5 billion users around the globe, the online video platform knows the pulse of pop culture and trends.
Kevin Allocca, YouTube’s head of culture and trends, said while many factors can make a video go viral, ones that find success are those where viewers can react or participate in them.
“They’re usually very unexpected and original. Increasingly they’re coming from people who have big audiences,” Allocca said.
Here are some of YouTube’s top trending videos:
5. Ed Sheeran on “Carpool Karaoke”
“It’s so rare to see these sort of major stars in such a casual, kind of impromptu setting, doing something that we all do, singing in the car. These types of kind of raw, casual videos that are so popular on YouTube,” Allocca said.